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Domain Extensions: Everything You Need to Know

Unsure about which domain extensions to choose for your websites? Check out this guide for all the info you need!


Have you ever noticed that some websites end in .com while others might have a different extension, such as .org or .net? Those are called “domain extensions” and they are an important part of web development. Whether you’re just starting out with a website or looking to make changes to your current site, understanding domain extensions can help you make the best decisions for your business. 

What is a Domain Extension? 

A domain extension is the last part of a website address (for example, It is also referred to as the top level domain (TLD) or “dot anything” since it usually follows a period. Most people are familiar with common domain extensions like .com, .net, and .org. But there are literally hundreds of other options available today from new country code TLDs (ccTLDs), such as .de for Germany and .uk for the United Kingdom, to generic TLDs (gTLDs) like .club or even more specific ones like .photography. 

What does domain name consist of (name + extension)

Domain extension history

The use of domain extensions can be traced back to the early days of the internet. Before the World Wide Web was developed, computers used a Domain Name System (DNS) to communicate with each other. This system was based on IP addresses and required that websites have unique names in order for them to be identified by computers. As more people began using the internet, it became necessary to develop an easier way for users to remember website addresses.

Thus, domain extensions were created as a way of distinguishing different types of websites from one another. Over time, new domain extensions were introduced such as .com and .org which allowed for even greater flexibility in web development and design. Today there are hundreds of different domain extensions available ranging from country code TLDs (ccTLDs) like .de or .uk, generic TLDs (gTLDs) like .club or even more specific ones like .photography.

Domain name picture

Domain extension history

Why Does Domain Extension Matter? 

The right domain extension can help you create an identity online that fits your brand and resonates with customers. For instance, if you’re a photographer, using the gTLD .photography might be more appropriate than using an older TLD like .net because it communicates what type of business you are more effectively. Additionally, if you do business in multiple countries, having localized ccTLDs can help boost your visibility in those areas and give customers confidence that they’re dealing with legitimate businesses. 

How Do I Choose The Right Domain Extension? 

Choosing the right domain extension for your website depends on several factors including your customer base and where most of them live or shop online, how memorable you want the URL to be, whether or not someone else already owns a similar version of your domain name with another TLD—and many other considerations. To find out which one is best for you consult with an experienced web developer who can advise you on which options make sense for your particular situation.  

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How Do I Choose The Right Domain Extension? 

Different types of extensions

When it comes to website domain extensions, there are many different options available. From the classic .com and .net extensions to country-specific ccTLDs and more specialized gTLDs. The choice of which one is best for your website will depend on a variety of factors. Here are some of the most popular domain extension types:

gTLD – Generic top level domains

Generic top-level domains, or gTLDs, are powerful digital tools that allow you to create custom web addresses for your websites. Instead of just .com and .org, you can use specialized gTLDs like .tech, .store, and .blog. They provide users with greater choice and customization options when naming their websites.

Having specialized gTLDs gives an organization an opportunity to craft a more meaningful website address that better capture their offerings and brands. For example, if you own a travel business, you could create a website on the “.travel” domain or perhaps a restaurant might prefer to establish itself on the “.restaurant” domain. With these specialty domains, customers will know what they’re getting before they even reach your site!

Example of domain extension

ccTLD – Country code top level domains

Have you ever noticed that websites from some countries have domain names that end with something other than .com? For example, popular Russian website Yandex has a website ending in .ru. These are called “country code top level domains” (ccTLDs). CcTLDs are two-letter codes assigned to countries around the world and they’re becoming increasingly popular.

Every country has its own unique domain extension – while some of the more obvious ones include .uk for United Kingdom, .it for Italy and .fr for France. There are plenty of unexpected ones too, such as Zambia’s .zm or Liberia’s hard-to-remember .lr! Whatever language or alphabet your home country uses, chances are, they have their very own ccTLD. So why not check out your ccTLD today?

The most known domain extensions

  • .com: The most popular domain extension and the default choice for most people. It stands for “commercial” but it can be used for any type of website.
  • .net: Originally meant for networks, .net is now commonly used by technology companies or web hosting services.
  • org: Generally used by non-profit organizations, charities, and educational institutions.
  • .net: Originally meant for networks, .net is now commonly used by technology companies or web hosting services.
  • .info: This extension is intended for informational websites which provide users with general information and data.
  • .biz: This is perfect for businesses that are looking to create a presence online.
  • .co: A popular domain extension for businesses and brands, .co stands for “company.”
  • .me: This domain extension is typically used by individuals who want to create a personal website or blog.
  • .io: Generally used by tech startups and software companies, .io stands for “Input/Output”.
  • .tv: This extension is perfect for media-related websites such as television networks, streaming services, etc.
The most used domain extension according to Statista
The most used domain extension according to Statista


In conclusion, understanding what domain extensions are and why they matter is key when building or updating a website. Doing so will help ensure that your website looks professional and stands out amongst competitors. With so many choices available today it pays to get expert advice if needed so that you don’t miss out on opportunities to gain traffic and increase visibility online.

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